JoyRich LA: Fall/Winter 2011

{In a time when, subcultures, rebellious attitude, and music heavily influenced fashion, Joyrich capsules this movement of the 1970's into our FW11 collection. From the streets of New York, to London, influences from this time and cities are evident throughout the collection. From vibrant graffiti inspired pieces, punk-themed prints, bold, eye-catching graphics, unanticipated explosions of color, and iconic referenced pieces that fans of the brand have grown to love and expect. JOYRICH's take on the street culture of the 70's will have everyone revisiting a time when self-expression, revolt, and freedom of fashion meant everything.} 


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